Index / Compare / Creatify vs HeyGen
Creatify vs HeyGen
Creatify turns a product link into video ads. HeyGen is a general avatar and spokesperson platform. Both start cheap, but they're built for different jobs.
Selling a product with video ads? Creatify. Need a spokesperson avatar, training or translation video? HeyGen.
Creatify's Standard plan is $15/mo ($10/mo billed annually) and its free plan gives 10 credits/mo (up to 2 watermarked video ads). HeyGen's Creator plan is $29/mo ($24 billed annually), with a free plan of 3 videos/mo up to 1 minute, watermarked. Creatify's unused credits are valid 2 months; HeyGen's monthly credits roll over one month. We haven't tested either hands-on.
Side by side
| Creatify | HeyGen | |
|---|---|---|
| Category | URL-to-video ads | Avatar / spokesperson |
| Pricing | Standard $15/mo ($10/mo annual), Max $95/mo ($66/mo annual) per creatify.ai/pricing (verified 2026-10-20); Pro reported ~$55/mo | Creator $29/mo ($24 annual), Pro from $49/mo, Business $149/mo + $20/seat (heygen.com/pricing, verified 2026-10-31) |
| Est. cost per video | Varies by model (credits) | Unknown |
| Free plan / trial | Free plan: 10 credits/mo (up to 2 video ads), watermarked | Free: 3 videos/mo, up to 1 min |
| Refund / billing notes | Unused credits valid 2 months | Monthly credits roll over one month; Free exports watermarked |
| Meta/TikTok export | Unknown | Unknown |
| Website | Visit Creatify | Visit HeyGen |
Prices checked against vendor pages as of Oct 2026; "reported" means a third-party review, not the vendor. Sources are listed on our Creatify and HeyGen pages. We haven't tested either tool hands-on.
Pick Creatify if
- You want to paste a product URL and get video ads
- You want the lower entry price ($15/mo, $10 annual)
- You're making ecommerce ads specifically
Pick HeyGen if
- You need a presenter avatar for explainers, training or translation
- You want 3 free videos/mo (up to 1 min) to test
- Ads are only one of several video uses
FAQ
Is Creatify or HeyGen cheaper?
Creatify. Standard is $15/mo ($10/mo billed annually) vs HeyGen Creator at $29/mo ($24 billed annually), per each vendor's pricing page.
Which free plan is better?
Creatify's free plan gives 10 credits/mo, up to 2 video ads, watermarked. HeyGen's free plan gives 3 videos/mo up to 1 minute, watermarked.
Do unused credits roll over?
Creatify says unused credits stay valid for 2 months. HeyGen's monthly credits roll over one month.
Is HeyGen good for UGC ads?
It can make avatar videos, but it's a general avatar platform rather than a UGC-ad tool. See our HeyGen alternatives for ads guide for purpose-built options.
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